Unlike the “typical” Caribbean Holiday narrative, the sun, sea and sand offering does not fully characterize the Trinidad and Tobago tourism product. According to one senior brand representative at the Roundtable, “Trinidad and Tobago’s culture is its biggest strength- the combination of Carnival, beaches, rainforests, mangroves and business creates a genuinely unique experience for visitors.” The destination caters for the interests of both the business traveler and the vacationer making it an ideal destination where these two often dichotomous demands can be satisfied at the same time. In summary, these attributes make Trinidad and Tobago’s tourism resilient to economic cycles and global trends.
The current radar on local tourism has underscored the infancy of its development and the identification by InvesTT of untapped opportunities available to fill existing gaps in the hotel and resort sector. Trinidad and Tobago’s tourism investment offering provides a range of attractions to the visiting tourist including beaches, bird watching, eco-sports, water sports, historical sites, easy access to business amenities and abundant opportunities to immerse oneself in the local experience of leisure, culture and cuisine.